About Annette Franz CCXP

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So far Annette Franz CCXP has created 11 blog entries.

Impressive OC Startups

By | 2017-03-21T22:18:24+00:00 November 9th, 2016|Blog|

The last week has been an exciting one for us. First and foremost, we are thrilled that TechSpace listed us in their piece on "a look inside 10 impressive OC startups." We appreciate the recognition and are happy to be part of the growing trend in the OC as the home for some great start-ups. As the TechSpace article notes, "...in the second quarter of this year, Orange County was the eighth largest U.S. market for high-technology venture capital funding, with over $229 million invested."

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You Know What Happens When You Assume

By | 2017-03-21T22:21:19+00:00 September 29th, 2016|Blog|

Isaac Asimov said, “Your assumptions are your windows on the world. Scrub them off every once in a while, or the light won't come in.” There’s a lot of truth to that. Assumptions color your world; they become the lens or the filter through which you see everything. And, most of the time, they can be very limiting when it comes to your understanding of the way things truly are.

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Supercharge Your Journey Maps With Prescriptive Actions

By | 2017-03-21T22:24:50+00:00 July 25th, 2016|Blog|

Has mapping your customer journeys left you flat and uncertain about what they mean for you and your transformation efforts? Journey maps are a great tool to use to walk in your customers’ shoes in order to understand the current state of the customer experience. You can’t transform something you don’t understand; in order to fix the experience and redesign it to the desired future state, you know you need to map it. While there’s good news in the fact that journey mapping is all the rage now - well accepted and utilized much more often than even a year ago - the bad news is that not everyone’s getting it right. As a matter of fact, only a few are.

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